MWW2021 relaunches the world of wine with a new B2B event dedicated exclusively to wine professionals: Wine Business City, scheduled for 3 and 4 October at the MegaWatt Court in Milan, will involve hundreds of companies and thousands of professionals working in high-profile restaurants, wine bars and wine stores as well as in physical and digital distribution networks.
A 2-day business event opening Milan Wine Week, in a key period of the year for the restart of wine consumption, during which purchases are made for the last quarter of 2021 and the first half of 2022.
A smart location inside MegaWatt Court: a large multi-purpose exhibition hall of 9000 square meters, located just 15 minutes from the center of Milan, which presents an innovative exhibition path with 250 booths dedicated to wineries, a business lounge for B2B meetings and 7 thematic areas dedicated to emerging sector trends.
WINE LIST AND RETAIL AWARDS
In the context of Wine Business City, MWW2021 also launches the first edition of the Premio Carta Vini Italia e Selezione Retail [Wine List and Retail Selection Awards], which aims to enhance and recognize the care and attention that restaurateurs continue to lavish on the selection of products and emerging trends.
The Italian Wine List Award is reserved for the Food&Beverage sector, which includes the following categories: starred restaurants, fine dining, wine bars, bistros, hotels, trattorias, ethnic and fusion restaurants.
The Retail Selection Award is dedicated to the retail sector, which includes the following categories: Wine Stores, Restaurant Chains, Distributors, Online Wine Shops and Supermarkets.
The candidates involved in this project coordinated by Irene Forni – taster and wine and food storyteller – will be evaluated by a jury panel chaired by Andrea Grignaffini - professor of food and wine, critic and one of the most highly regarded gastronomes of our time – and composed of 12 prominent Italian food and wine critics. The Awards Ceremony will be held on Monday 4 October at Wine Business City, in the presence of the winners, the jury and the public.
For more information, please contact the Awards coordinator, Irene Forni, at the following email address: email@example.com
AN APP THAT FACILITATES MATCHING
Wine Business City is also an App designed to maximize meeting and business opportunities. An effective tool, already active in the past few weeks, which enhances the event thanks to an accurate profiling of the participants, which allows perfect matches between the interests of the wine professionals and the offer of the wineries.