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International Masterclasses
USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |
NEW YORK | MIAMI | CHICAGO | MONTRÉAL | TORONTO | MILAN | LONDON | MOSCOW | SHANGHAI | SHENZHEN | HONG KONG | TOKYO |
PROMOTING ITALIAN WINE BEYOND BORDERS
MWW international masterclasses provide a unique opportunity for great visibility and networking with foreign industry professionals.
An impactful opportunity for international promotion in the main countries of the CMO area.

Building on the success of the past edition, tesi year Milano Wine Week will connect Milan with 11 cities in 7 key-markets for wine export:
Usa, Canada, UK, Russia, China, Hong Kong and Japan.
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The Masterclasses will take place from 2 to 10 October in 11 partnering international tasting venues with an audience of select industry professionals and trade journalists.
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USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |
NEW YORK | MIAMI | CHICAGO | MONTRÉAL | TORONTO | MILAN | LONDON | MOSCOW | SHANGHAI | SHENZHEN | HONG KONG | TOKYO |
AN IMMERSIVE EXPERIENCE BEYOND BORDERS
The high quality standards in terms of service and hospitality that have consistently characterized MWW tastings allow participants to live a highly professional experience in all of the 11 international locations.*
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*Milano Wine Week also provides companies with logistic support for the shipment and on site quality check of the wines, conducted by a specialized partner.
THE PHYSICAL AND DIGITAL REALMS IN SERVICE OF THE WINE WORLD
Registered and attending professionals are able to interact with wine companies and schedule one-on-one meetings through the “Digital Wine Fair” platform.
REACH AND ENGAGE INDUSTRY PROFESSIONALS FROM 7 COUNTRIES
An innovative moment of encounter between companies, professionals, trade press and opinion leaders that overcomes distances through technology and emphasizes the quality of the tasting experiences, allowing more than one country to be reached from Milan simultaneously.
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The Wineries and Consortia e Consortia will have the chance to select the type of international professionals to invite, according to their objectives (importers. Distributors, press, buyers, sommeliers etc.) and to trace the business contacts generated through the event.
3 INTERNATIONAL PRODUCTION TEAMS TO BROADCAST THE EVENTS LIVE, IN HIGH DEFINITION, IN EACH COUNTRY
The tastings will be broadcast live in high definition from Milan to the foreign venues and interpreted simultaneously in every country. 

They will also be available for live viewing from anywhere in the world on the part of industry professionals registered on the Milano Wine Week digital platform. HD video recordings of the tastings will remain available on demand to companies and professionals for subsequent promotional activities.
2021 INTERNATIONAL LOCATIONS
MWW
HEADQUARTER
Milan, Italy
INTERNATIONAL VENUES IN THE CMO AREA ACTIVATED IN THE 2020 EDITION
ADDITIONAL NEW 2021 INTERNATIONAL VENUES IN THE CMO AREA
USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |
NEW YORK | MIAMI | CHICAGO | MONTRÉAL | TORONTO | MILAN | LONDON | MOSCOW | SHANGHAI | SHENZHEN | HONG KONG | TOKYO |
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Milano Wine Week is a proprietary format owned by Milano Wine Week Srl - Via Tortona 72 20144 Milano
For information please write to: info@milanowineweek.com
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