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| 4° EDITION | OCTOBER 2-10 2021 | 4° EDITION | OCTOBER 2-10 2021 | 4° EDITION | OCTOBER 2-10 2021
* #BACKTOWINE * #MWW2021 * #BACKTOWINE * #MWW2021 * #BACKTOWINE * #MWW2021 * #BACKTOWINE * #MWW2021
Unique spaces, tools and business opportunities: MWW2021 is the place to be for wine, restaurant and hospitality professionals in the year of the restart of Made in Italy excellence
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DIGITAL WINE WEEK
All of Milano Wine Week at your fingertips with a click.
"Digital Wine Week" is the virtual environment that offers and enhances all the contents of the event, available in streaming or on demand on the platform, and complements them with powerful tools at the service of wine industry professionals. Explore the program and become part of the Milan Wine Week business community to connect with other professionals and interact live with companies, winemakers and Consortiums.
NATIONAL MASTERCLASSES
The most important companies showcase their products to the public of buyers, distributors, sector experts and the trade press, in a rich program of tasting events organized according to the highest quality standards and in complete safety in the institutional spaces of Milan Wine Week.
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interNATIONAL MASTERCLASSES
MWW2021 connects Milan with 11 cities in 7 key countries for wine exports through a program of tastings organized via live remote broadcasting, intended for a selected audience of wine professionals. Numerous events will be staged over the course of 9 days in New York, Chicago and Miami (USA), Montreal and Toronto (Canada), London (UK), Moscow (Russia), Tokyo (Japan), and Hong Kong, Shanghai and Shenzhen (China), for a cross-border wine promotion.
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FORUMS & NETWORKING
A schedule of events that together becomes the largest workshop to understand in greater depth the world of wine: 3 large Forums designed for sector professionals - Wine Business Forum (5 October), dedicated to the internationalization of business and global markets; Shaping Wine Forum (7 October) to physical and digital retail; Wine Generation Forum (8 October), to the new generation of wine professionals and entrepreneurs - and Wine Geek Symposium (6 October), the first edition of the Wine Science Forum for professionals and consumers, who will discuss the most relevant hot topics like climate change and emerging trends through engaging and informative contributions.
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WINE BUSINESS CITY
New to MM2021, Wine Business City is the first edition of an event-in-the-event, aimed exclusively at the business players, wine professionals and 250 wineries from all over Italy, scheduled for 3 and 4 October at the MegaWatt Court in Milan, with spaces, tools and innovative meeting opportunities at the service of the agri-food supply chain, restaurant, catering and hospitality sectors.
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WALK-AROUND TASTING
Promotion and storytelling about the wine territories to the main players of the wine sector.
The Walk-around Tastings offer the winemakers of each Consortium or Association an opportunity to present their winery and their wines to a select group of the MWW wine business community, according to the most stringent quality and safety standards.
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SCARICA IL PRESS KIT DI MWW2021 A QUESTO LINK oppure contatta il nostro Ufficio Stampa Italia a ufficiostampa@milanowineweek.it
CONTACTS
Milano Wine Week is a proprietary format owned by MWW Group SRL - Via Savona 94, 20144 - MILANO - P.IVA/CF IT11730570964
For information please write to:  info@milanowineweek.it
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