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ACTIVITIES FOR PROFESSIONALS
USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |USA | Canada | UK | Italy | Russia | China | Hong Kong | Japan |
NEW YORK | MIAMI | CHICAGO | MONTRÉAL | TORONTO | MILAN | LONDON | MOSCOW | SHANGHAI | SHENZHEN | HONG KONG | TOKYO |
A RICH program of events devoted to the encounter between buyers and professionals
Tastings and walk-around tastings hosted in a unique environment in terms of spaces and quality standards, where wineries and Consortia can present their products on the market, matching companies with industry professionals - from the restaurant, catering, digital and physical retail sectors. The events take place from 2 to 10 October, a crucial time for wine trading, when agreements are closed for over a third of the yearly turnover of the Italian wine market.
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NATIONAL AND INTERNATIONAL MASTERCLASSES
Milano Wine Week’s Masterclasses transform a communication event into a platform providing great visibility and contact with NATIONAL AND FOREIGN PROFESSIONALS.
A unique opportunity for international promotion in 7 of the main export markets of Italian wine in the CMO area.
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WALK-AROUND TASTINGS
Promoting and narrating wine territories to the industry’s main players.
MWW Walk-around tastings provide producers from the same Consortium, Association or Distribution or Import company an opportunity to present their wineries and products to an audience of select industry professionals. Set up with the utmost quality, safety and service standards within Milano Wine Week official venues, they can be opened to industry professionals or to a combination of professionals and consumers.
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Digital Wine Fair, the virtual platform serving the wine world.
In 2020 Milano Wine Week created its Digital Wine Fair - a virtual business arena that enhances the physical event, with the goals of:

● Connecting the international wine community

● Expanding the borders of physical events and of Italian wineries’ promotion

● Offering wine companies an ideal place in terms of visibility and networking with industry professionals and buyers worldwide

● Facilitating networking and exchange opportunities, and the matching between producers and professionals.
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A virtual show room with stands devoted to each winery or Consortium partnering with MWW, where buyers, professionals and trade journalists from across the world can explore partners’ ranges of products smartly - filtering by category or type of production - and interact with the wineries on display.
A digital arena - the Wine Networking Hub - a virtual environment designed to enhance international networking opportunities, where buyers, professionals and wine companies can connect via LIVE CHAT and VIDEO, live or by appointment - thanks to the personalized schedule feature - to rebuild or easily create targeted, enduring relationships beyond borders.
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HOW TO PARTICIPATE
All of the activities described can be specifically combined based on your company’s budget and goals.

The Milano Wine Week Team is at your disposal to design tailor-made solutions, coming up with the most effective mix of the fair’s events - targeting both the audience of professionals and the general public of winelovers - to guarantee the highest return on consortia, organizations and company’s investments.

MWW will provide you with a designated Project Manager tasked with curating every aspect of any additional activities based on your requests (personalized presentations, conferences, press conferences, events catered to the general public, co-marketing initiatives, activities in dedicated venue circuits).

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Milano Wine Week is a proprietary format owned by MWW Group SRL - Via Savona 94, 20144 - MILANO - P.IVA/CF IT11730570964
For information please write to: info@milanowineweek.com
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